So I’m taking this post a little differently but I wanted to express my feelings on this matter. I’m going to talk about how I feel about the idea of taking these liberal arts classes and the lack of ability to take more focused classes for what I want to do.

 

Everyone says that the liberal arts education is something to treasure. I somewhat agree with this statement. As my third year at Bucknell is coming to a close, I appreciate that I have had some flexibility to experience new classes, but at the same time, I do want to take classes that are focused on what I want to do and that is sometimes impossible.

 

This kind of connects to my reflection on the sustainability post I wrote recently- I’m frustrated with the school of management here. I know I want to go into the field of marketing. Unfortunately, for my grade, we don’t have the opportunity to major or focus in marketing. It’s really frustrating when there are all these new classes opening but we’re not allowed to even take them. And in my opinion, taking classes in different disciplines is great, but I really want to take the most amounts of marketing classes I can. I’d rather take more classes that will relate to what I’ll be doing with my life than taking some random religion class that I’m not very interested in.

 

Don’t get me wrong; I have taken some interesting classes that don’t directly relate to marketing techniques, like Intro to Ethics, Health and Disease, and a variety of Spanish classes. These classes have all taught me a lot and I’ve enjoyed them. But I really want to take more marketing classes and there just aren’t enough offered. So that’s frustrating for me. I not only want to feel prepared when I go out into the workforce, but I also am genuinely interested in the subject and want to learn more about it and experience as much as I can while I’m still in school. And yes, some people will tell me “well that’s what MBA school is for”, but like you said, we pay a lot of money to go here and I just want to take classes I’m interested in!

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4 responses »

  1. eric says:

    I hear your frustration. I agree, it’s a bummer that we cannot take many of the new classes opening up. If you talk with your Management advisor, however, and you have the elective space they might be open to letting you join or at least audit some of the new Marketing classes. I know a senior who is sitting in on American Global Strategy but is not receiving a grade (and therefore is not required to do some of the more time-consuming assignments like the mid-term paper).

    Additionally, especially with Marketing, you might consider how a truly liberal arts education might benefit you more than conventional marketing courses. True, such an approach requires you to ‘connect the dots,’ if you will, but studying the current social, political and economic realities can only help you to identify how to market your product and to what audiences you would like to target. I’d imagine an art class or two could help you in Marketing – even if you don’t intend to “do” that work the art experience will help you better communicate with the part of the marketing department that does…

    Just some thoughts to consider.

    I bet I could even relate Philosophy of Mind to Marketing, it’s all in the perspective really…

  2. Steph P. says:

    I am 100% with you. I am also Marketing-focused and I’ve literally taken one marketing course here in my three years. It’s unfortunate that this awesome new curriculum they’ve come up with for the underclassmen is specific to many of their career interests, and yet as upperclassmen we aren’t allowed to take any of them. Interviewing for marketing internships has been the worst too. I mean my strongest case has been “well I took a marketing class once and I also sold some t-shirts in a management 101 course that pretty much every student here takes”. Not so convincing when you’re in competition with USC kids who have all types of marketing experience. With the amount of money our parents/scholarships are paying for this education, we should have more specific options, and it’s really sad we don’t. Luckily, I somehow maneuvered my way into an “Understanding Consumers” course for next semester. I’m wait-listed obviously but I’m planning on hounding Kedzior until he has no choice but to put me in that class. I’m a rising senior trying to enter the Marketing field, and I really don’t have the time or interest to take a human resources class just to fulfill my requirement.

  3. Jordi says:

    We will not offer a traditional marketing program here. That is not the idea.

    In general, a liberal arts degree will always favor capacity-building and the ability to teach yourself over some set of skills that will get stale in a very dynamic economy and society.

    This is not to say you should try to get the classes you want.

  4. […] looking through the wide range of blogs from past semesters, I came across a blog post titled, “Class Options at Bucknell” from the second semester of 2013. The post was an expression of what seemed to be a widespread […]

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